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5 Reasons To Use Video In Your 2020 Social Media Marketing Strategy


Video is the pinnacle of visual content on social media and now is the time to start using it for your brand - or be left in the dust.


1. Video has higher engagement rates. Plus, people are gazing 5x longer at video than at static content. (Hootsuite)


2. Results are trackable: you can break down how long users are viewing your video, which can help verify how efficiently your content is converting. (AYS)


3. Over 4 billion video views happen on Facebook every day. (Facebook)


4. It's multi-purpose: not only can you use it for organic social media posting, but you can also use it for social media advertising, on YouTube, on your website, and in your email newsletters. (AYS)


5. Facebook native videos get 478% more shares than videos from other sources. (Forbes)


Capture your audience’s attention by sharing more of your brand’s experience, product or message with video.


Our content creators develop authentic video from short ‘micro’ video to in-depth explorations of your brand, products, services and experiences to captivate your audience and tell your story.


Contact us to get creative today.